Nadav is Yael Group’s VP Customers & Business Development, responsible for the Group’s business development and sales strategizing and execution, across its various divisions and activities, with a focus on customer management in the modern era. He is additionally responsible for promoting Yael Group’s innovation activities in the following fields: digital, cloud, IoT, analytics, and others. Nadav holds a bachelor’s degree in economics and management, and a master’s degree in business administration – both from Ben Gurion University of the Negev in Be’er Sheva. He additionally possesses over 20 years in the sales field, specializing in IT. Previously, Nadav spent four years serving as a business development manager at Malam Systems. Before that, he was the CEO of Broad Digital for five years.